AGENDA:
9:00 am – 9:30 am: Continental Breakfast
9:30 am – 9:45 am: Welcome and Opening Remarks
Lan Xia (Chair of Marketing Department, Bentley University)
Sanjay Putrevu (Dean of Business, Bentley University)
9:45 am – 11:15 am: Session 1
Nailya Ordabayeva (Boston University): 9:45 – 10:15
Yael Karlinsky (Northeastern University): 10:15 – 10:45
Elena Elkanova (Bentley University): 10:45 – 11:15
11:15 am – 11:30 am: Break
11:30 am – 1:00 pm: Session 2
Alice Wang (University of Iowa): 11:30 – 12:00
Samantha Cross (Babson College): 12:00 – 12:30
Nurit Nobel (Harvard University): 12:30 – 1:00
1:00 pm – 1:45 pm: Lunch
1:45 pm – 3:15 pm: Session 3
Kevin Newman (Providence College:) 1:45 – 2:15
Stefanie Boyer (Bryant University): 2:15 – 2:45
Ziyuan Li (University of Connecticut): 2:45 – 3:15
3:15 pm – 3:30 pm: Closing Remarks & Departures